Artificial intelligence (AI) is revolutionising the way business leaders address age-old problems. Not solely the for the world's leading technology companies anymore, AI solutions that are accessible and cost-effective can be implemented to sustainably improve customer satisfaction, pinpoint where best to reach potential customers and accurately forecast inventory requirements. Using quick, accurate and cost-effective solution enables businesses of all sizes to set themselves up with the competitive advantage of using AI to optimise their data, grow their business and boost their bottom line. This is done by using its cutting-edge consumer behaviour prediction algorithms to turn existing business data into usable insights. Currently, the amount of data generated by businesses doubles every 18-months.