1. 程式人生 > >Ask HN: Personality traits of a founder?

Ask HN: Personality traits of a founder?

Not all "founders" are created equal, so take what I'm about to share with as many grains of salt as need. I'm the founder of a marketing consultancy (UpBuild if you want to look it up) and I've grown it to $1MM in annual revenue with a team of 10. I'm fascinated by people who build SaaS or other product companies, but my experience with being that type of founder is limited.

So here goes:

1) Intrinsic Motivation: External motivation is easy to come by and can just as easily vanish or simply be forgotten. Building a company in order to make money, seize a market opportunity, or earn recognition is fine and can get you by for a time, but when times get tough and the road ahead isn't clear you need to be able to rely on your own internal motivation to get you through. If you have a reason, deep in your bones, that you _need_ to be a founder, to build a company, and to solve a specific problem for a specific person, then that's a great trait to have.

2) Being Able to Make Decisions & Change Your Mind: As a founder, you have to make decisions. Lots of them. Every day. Sometimes they're little ones (ideally you delegate more and more little decisions as you build out a team) and quite often they're big ones that could potentially crater your whole company. As a founder, you need to be able to stand behind your decisions and justify them (AKA, sell them) to your team. On the other side of the coin, you have to be able to change your mind based on new data and/or perspectives. Being able to accept a variety of data points, assimilate that information, and make a clear decision is key.

3) The Ability to Step Back: This is the biggest thing I've had to develop in myself. The ability to take a step back, get out of the day-to-day thinking, and consider how the company's activities today are contributing toward what you want the company to turn into in 3/5/10 years. If you suddenly face a large setback, you have a lot of options open to you but you have to identify which ones will both solve your short-term problem but also keep you on the path to building what you set out to build.

4) Committing to Doing Your Job: Sometimes, you just have to be able to commit to doing your freaking job. You're the founder and that job description is going to change over time. In the first 6-12 months, you might be doing everything. But, as you grow and hire people to help you, you've gotta stop trying to do everything and be involved in every aspect of your business. There comes a time when you have to get out of the weeds because that's just not your job anymore. I see a lot of founders who can't make that shift to the detriment of their companies.

Those are some of the traits that I think a founder would be blessed to have, though there are many more to be sure. I think the important thing to consider is that there's no model. There's no recipe where traits X + Y + Z == A Great Founder. If a would-be founder reading this entire thread has no trait other than Intrinsic Motivation, I think that person has a shot at being a successful founder.

For me, it's been about seeing what common traits there were among successful founders and deciding,

A) which of those traits I could adopt or develop, B) which of the traits I could ignore because I didn't have them, and C) which of the traits I could hack my way into or around.

This thread is very timely because I'm in the middle of writing a blog post about how to lead a company as an extremely introverted Type B person. At the start of my personal journey as a founder, I didn't think that I had any of the traits that successful founders had. I wasn't competitive, I wasn't outgoing, I wasn't able to burn the candle at both ends, I was absolutely terrified of sales calls and presentations, etc. Let me be clear — none of that has magically changed over the last three years. But I figured out how to fake it with some of those things and/or develop a hack for it (e.g., I only schedule presentations and sales call at specific times in the day when my social energy is high enough and I consider the whole exercise to be like stepping on stage and playing a role for an hour; I don't have the trait of being outgoing and comfortable talking to people, but I've figured out how to play that role well and it works). Would someone who inherently has these traits have an easier time and see more success than I have? Possibly. But I have that Intrinsic Motivation (and I can't get rid of it!) so I'm going to find a way to make it work with what I have.