If you happened to be in Milan on October 11 or 12 you would have felt the atmosphere of the fashionable future thanks to PI Apparel 2018 – the most innovative gathering of the fashion industry. Taking part in this event, I was given the opportunity to meet incredible people and explore strategies and ideas from the most advanced companies. Having met and spoken to various companies at the event, here is a list of the startups to watch, if you want to keep up with front-rank technologies in the apparel industry. Founded in 2017, Swatchbook creates cross-platform cloud software that changes the way brands work with materials. The application connects brands with suppliers and allows secure communication between the design team, material person and librarian.