These days SMM(Social media management) has become too important for any brand. Gone are the days when you would ignore social media. I have seen unlimited brands spending huge amount of money in social teams but s till fails to hit their targets. So my question is,As a social media manager what do you find most painful in managing social media? what do you think, if done, can work wonders for your campaigns, increase engagements and helpful in your social media strategy. What are top pains in managing social media.