Benefits of Continuous Delivery

持續交付的優點

• Fast delivery: Time to market is significantly reduced as customers can use the product as soon as the development is completed. Remember, the software delivers no revenue until it is in the hands of its users.
• Fast feedback cycle: Imagine you created a bug in the code, which goes into the production the same day. How much time does it take to fix something you worked on the same day? Probably not much. This, together with the quick rollback strategy, is the best way to keep the production stable.
• Low-risk releases: If you release on a daily basis, then the process becomes repeatable and therefore much safer. As the saying goes, "If it hurts, do it more often."
• Flexible release options: In case you need to release immediately, everything is already prepared, so there is no additional time/cost associated with the rele