Ask HN: White or Black website? Which converts better?
We're making a tool for automated UI testing. So we did a website for this tool in 2 colors.
One is white: https://flawlessapp.io/white-x Another one is black: https://flawlessapp.io/x
which one would you pick?
I read some researches, that while converting better, but many development tools are actually dark colors... We don't have enough data (traffic) to A\B test in now and it's a very radical difference. Interesting to know your thoughts.
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